ORLANDO, Fla. – April 25, 2011 – Florida Realtors® produced two videos for members to use on their websites and in marketing campaigns. One video explains in 65 seconds why a potential client needs the services of a Realtor; the second video graphically shows the Florida housing market’s impact on a local economy.
Realtors in Florida can link to the videos or, by pasting html code onto their website, embed one or both videos on their personal home page. Videos can also be used for presentations, such as chamber of commerce meetings or to service organizations.
Sticky Notes video
“Could you convince someone to hire a Realtor in just 65 seconds?” asks Florida Realtors President Patricia Fitzgerald. “Realtors know that buying or selling a home is a complicated process, and hundreds of things can go wrong along the way. But how do you quickly explain that to potential clients?”
In the “Sticky Notes” video, a man rattles off 33 tasks that buyers should complete during the home buying process. As he lists each one, the task is written onto a Post-It note that’s stuck onto the TV screen. As he talks, he seems to disappear behind a wall of Post-It notes until only his face can be seen. “You think you can remember all that?” he asks. His final line: “Write yourself just one note – call a Realtor today.”
Domino Effect video
The housing market still forms the backbone of the U.S. economy, a fact made clear in The Domino Effect video. “For years, Realtors have been trying to explain and demonstrate the positive economic impact real estate has on their community,” says Fitzgerald. “Take two minutes to play this video for the chamber of commerce or any civic group and get the discussion going on how vital the sale of homes is to your community.”
In “The Domino Effect,” one domino strikes another and another to demonstrate the economic impact of a home sale. Through their purchase, new homebuyers provide jobs community-wide for retailers in the home improvement sector, furniture sellers, affiliated businesses such as appraisers, inspectors, etc. It shows how one dollar spent on housing translates into thousands of dollars distributed throughout Florida’s communities.
Florida Realtors created the videos to give its members free tools to explain what they do as Realtors individually and what they do for the community collectively. Download the videos and find out more information on this web page at floridarealtors.org. For more information or to download the videos, go to floridarealtors.org.
For technology questions on how to access the videos, Realtors can call the Florida Realtors Tech Helpline, an included member benefit, at (407) 587-1450.
© 2011 Florida Realtors®
Realtors in Florida can link to the videos or, by pasting html code onto their website, embed one or both videos on their personal home page. Videos can also be used for presentations, such as chamber of commerce meetings or to service organizations.
Sticky Notes video
“Could you convince someone to hire a Realtor in just 65 seconds?” asks Florida Realtors President Patricia Fitzgerald. “Realtors know that buying or selling a home is a complicated process, and hundreds of things can go wrong along the way. But how do you quickly explain that to potential clients?”
In the “Sticky Notes” video, a man rattles off 33 tasks that buyers should complete during the home buying process. As he lists each one, the task is written onto a Post-It note that’s stuck onto the TV screen. As he talks, he seems to disappear behind a wall of Post-It notes until only his face can be seen. “You think you can remember all that?” he asks. His final line: “Write yourself just one note – call a Realtor today.”
Domino Effect video
The housing market still forms the backbone of the U.S. economy, a fact made clear in The Domino Effect video. “For years, Realtors have been trying to explain and demonstrate the positive economic impact real estate has on their community,” says Fitzgerald. “Take two minutes to play this video for the chamber of commerce or any civic group and get the discussion going on how vital the sale of homes is to your community.”
In “The Domino Effect,” one domino strikes another and another to demonstrate the economic impact of a home sale. Through their purchase, new homebuyers provide jobs community-wide for retailers in the home improvement sector, furniture sellers, affiliated businesses such as appraisers, inspectors, etc. It shows how one dollar spent on housing translates into thousands of dollars distributed throughout Florida’s communities.
Florida Realtors created the videos to give its members free tools to explain what they do as Realtors individually and what they do for the community collectively. Download the videos and find out more information on this web page at floridarealtors.org. For more information or to download the videos, go to floridarealtors.org.
For technology questions on how to access the videos, Realtors can call the Florida Realtors Tech Helpline, an included member benefit, at (407) 587-1450.
© 2011 Florida Realtors®
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